Examples of more-involved marketing projects I've done, including advertising campaigns, logo design and various graphic design work. More examples will be uploaded soon.
THE OLDE DOGG HOUSE
Entertainment & Comedy Club Branding & Grand Opening Marketing Campaign I first got involved with Olde Dogg Entertainment LLC consulting on building two custom responsive websites for their comedy club and restaurant they were opening. They had just purchased the buildings and began the renovations and from a Marketing standpoint were starting from scratch.. I created the logos, developed a color scheme for the brand, created an advertising campaign to kick off the grand opening. I also did other graphic work including multiple floor plans & layout,, banners for shows to display on the building, & advised them on colors and layout of the club's interior. My background in architecture and interior design made me a valuable resource to them as they renovated the aged building into a modern entertainment destination. |
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PRINT ADS & FLYERS
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Here's a few examples of the advertising campaign graphics I designed for them. The first is a full-page flyer and print ad announcing the opening of the Seafood Restaurant part of the Olde Dogg House. The second is a help wanted ad I penned. We ran that for two weeks and it was the most eye-catching ad in the help wanted section. After the ad had brought in a good number of applicants, we switched to the Grand Opening announcement ad and ran a B&W help-wanted ad from there.
The next two were a print ad and full-page flyer announcing the Grand Opening comic line up. I focused the ads on the names of the comics, leveraging their recognizable names to promote the club. The last is the on-going weekly print ad showing the events they host when they don't have headliners.
The next two were a print ad and full-page flyer announcing the Grand Opening comic line up. I focused the ads on the names of the comics, leveraging their recognizable names to promote the club. The last is the on-going weekly print ad showing the events they host when they don't have headliners.
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HANGING BANNERS
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The Olde Dogg House is on one of the most-trafficked streets in the city and these huge 4' x 10' banners were the most eye-catching way to promote the new club.
Front Elevation Concept
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WEBSITE CONCEPT
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The primary purpose of the website other than informational was to be a ticket purchasing portal for upcoming shows. We built this custom, fully-responsive site to showcase the upcoming events at the club as well as detail the special VIP services the club offers. When viewed on the mobile site, the ticket purchasing portal, hours and menu are the most prevalent elements, for ease of use on smaller devices.
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MISC. GRAPHIC WORK
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In addition to marketing material I created for the campaign, I also did a bit of graphic and drafting work for them. Below are two examples. One was designed to be turned into the appropriate local agencies for licensing and other requirements. The other was a concept of the future layout of the club stage, booths and bar area.
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OTHER MARKETING MATERIAL
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